Staffordshire Day 2026

Staffordshire’s biggest party of the year, Staffordshire Day, is back on Friday 1st May 2026 with a packed programme of active, adventurous and fun events and activities to celebrate our beautiful, historic, and welcoming county. 

Celebrating the 10th Anniversary of Staffordshire’s biggest party

In 2026 Staffordshire Day is 10, so this year will be even bigger and better than ever!

We’re not just celebrating the anniversary of our most famous son, Josiah Wedgwood, and the recognition of Staffordshire in the Magna Carta. 

Our tenth Staffordshire Day is about helping people to discover the places and stories which makes our county different, welcoming and full of heart.

And at the centre of it all, is ‘Staffy’ our new mascot for Staffordshire, inspired by the Staffordshire Bull Terrier. He’s active, adventurous and fun, loyal, hardworking and strong – everything that Staffordshire and Staffordshire people are. He’ll be out and about helping everyone discover Staffordshire.

Scroll down for a list of Staffordshire Day events and be sure to check out our events pages and socials for more details. 

Introducing The Staffy Trail

Among the many things to do for Staffordshire Day, NEW for Staffordshire Day 2026 is ‘The Staffy Trail’ - a new sculpture and heritage trail across our county connected by easy transport links.

A printed map and mobile app will help visitors take self-guided walking tours around Stoke-on-Trent City Centre, Tamworth and Stafford to discover unique Staffy sculptures, new Staffordshire stories and businesses, and collect prizes along the way.

Sketch Staffy Challenge

Sketch your own design on Staffordshire's new mascot, Staffy and help bring the Staffy Trail to life!

Download the template here or click on the Staffy Trail logo.

Three standout designs will be brought to life by professional artists and painted onto 5ft Staffy sculptures. They will be unveiled on Staffordshire Day (1st May) as part of the Staffy Trail. Completed designs must be submitted by Monday 2^nd March to any Staffordshire library or by email to staffy@staffordshire.gov.uk

Businesses – become a Staffy Supporter!

Businesses and organisations are invited to become Staffy Supporters and benefit from the business boost sponsoring a Staffy sculpture will bring. Find out more about how your business can benefit from the Staffy Trail by visiting our Staffordshire Day Business page.

Keep in touch with Staffy

Keep checking back and across our social media channels for more news and Sign up to Staffy’s blog to find out about his adventures and how to get involved in Staffordshire Day 2026.

What is Staffordshire Day? 

Staffordshire Day is the day we celebrate everything we love about Staffordshire. 

Every year on May 1st, Staffordshire comes alive - Watch out for all the family-friendly events to get involved in, the huge Staffordshire Day giveaway, and loads of competitions and special offers from our great attractions, restaurants, pubs, and hotels. 

Whether you love our captivating countryside, our thrilling theme parks or our eye-opening history and heritage, there will be something for you on Staffordshire Day! 

It is a very special day for us. May 1st is the anniversary of our most famous son, Josiah Wedgwood, setting up his pottery company in 1759 and helping to transform Staffordshire into the centre of the world’s ceramics industry.  Now that is something worth shouting about! 

Download the free Staffordshire Day toolkit 

If you would like to support the celebrations on social media, there is a free Staffordshire Day toolkit, with graphics and various versions of the Staffordshire Day logo. 2026 Toolkit coming soon!